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Kendrick Lamar's new album breaks Apple Music record

Rapper Kendrick Lamar made a huge splash with his fifth studio album Mr. Morale & The Big Steppers which debuted on Friday.
 
The long-awaited project, which arrived after a five-year hiatus, has smashed the record for first-day streams on Apple Music. 
 
The 18-track compilation is a follow-up to his 2017 Pulitzer Prize-winning album DAMN.
 
Mr. Morale & The Big Steppers is number one on iTunes Top Rap and Hip Hop Albums and Top 100 Albums charts.


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