Adidas offers JAAA 8 year $6 billion contract

Report by RJRGLEANER Communications Group Sports Reporter Jordan Forte

The bidding war for the right to which sportswear company will partner with the Jamaica Athletics Administrative Association (JAAA) appears to be heating up, as German giants Adidas have made a proposal valued at over JMD $750 million per year.  

Adidas wants to partner with the JAAA for 8 years, starting in 2025.

Radio Jamaica Sports also understands that base retainer for Adidas' proposed deal is more than twice the association's current deal with another German sportswear giant, Puma.


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