JP Farms takes legal action against banana fraudsters in Canada

JP Farms says it is taking legal action to remove bananas, purporting to be from Jamaica and bearing fake JP branding from the Canadian market.

The company says there are widespread reports of the bananas on Canadian supermarket shelves.

JP Farms says misleading stickers on the phoney product differ from those on genuine JP Farms Jamaican-grown fruit.

Notably, the imposter banana stickers are circular, while JP stickers are oval.

The company further noted that the imposter bananas use the old St. Mary's logo, while JP bananas now use the refreshed St. Mary's logo.

JP Farms says early investigations point to the fake Jamaican Bananas originating from another Caribbean Island.

The Jamaica Manufacturers and Exporters Association says it will be working with JP and other JMEA members to ensure this matter is dealt with pre-emptively to reduce future occurrences.